10 / 12 / 2014
The Block, The Flash, and The Fridays
The watch community in Jakarta went abuzz last week when Sevenfriday was about to launch its notoriously-hard-to-get P3 Big Block in Indonesia. Out of the 350 finely crafted P3 Big Blocks available worldwide, only 16 were destined to adorn the wrists of those lucky enough to get the chance to purchase it during the launch flash party.
FullFill is both honored and pleased to be a part of this launch. We created several artworks to represent their M and P series watches, some graphics to spice up the store, and the certificate exclusively designed for the only 16 watches available to Indonesia. The launch was attended by no less than the brand founder himself, Daniel Niederer, who individually signed each certificate of the 16 limited-edition watches released that day.
The event took place in Philosoph Plaza Senayan on 4 December 2014, and we are looking forward to be a part of the watch brand's exciting journey again in the future.